The purpose of this job is to ensure that the brand image is maintained through the various different collaterals and creatives made for the brand
Minimum of 2-3 years work experience in accounts
Deep knowledge of software's like Adobe Photoshop, AI etc.
Keen eye for design, colors and aesthetic
Ability to communicate strongly Hindi and English
Previous Apparel, FMCG, consumer goods or packaged products is preferred
a) Ensure the brand image is maintained through various collaterals
b) Execution and quick turnaround of collaterals as required by the marketing and sales teams including advertising collaterals, primary packaging, secondary packaging, brand collaterals in store and otherwise, online banners etc.
c) Guiding outsourced digital marketing teams on design aesthetic and brand DNA
d) Supervision of printing of packaging material and coordination with vendors for the same e.g. to ensure that colours on screen are printed on physical labels etc.